Speaker Profile:

Catherina Chang is a global transformation leader and AI consultant with extensive experience driving enterprise-wide business, digital, and organizational transformation across three continents. A former Group General Manager at The Coca-Cola Company, she led business, digital, operational, and post-merger integrations across multiple markets, aligning people, technology, strategy, and culture to deliver accelerated, value-doubling results.

Today, Catherina leads ThrivUP AI-Enabled Transformation Advisory & Executive Coaching, a human-centered and AI-enabled transformation firm supporting enterprises in AI readiness and implementation, cybersecurity, change management, leadership development, and organizational transformation. She brings a rare combination of operational depth, strategic clarity, and cross-cultural leadership shaped by collaborating with teams from 101 nationalities.

An ICF-PCC and EMCC-ITCA executive coach with 2,300+ coaching hours across 32+ industries, she partners with senior leaders from global companies across five continents to empower them to influence at scale, lead with purpose, and navigate complex transformations with clarity and confidence.